Step 1: We create a personalised demo

The first step is to build a draft version of your AI Employee based on your business, your website, and the sort of customer conversations you want it to handle.

This gives you something real to review instead of asking you to imagine how it might work in theory.

Your demo can be shaped around things like:

  • your services

  • your website content

  • common customer questions

  • basic contact and location details

  • your preferred next step, such as a booking or callback

Step 2: You test it for yourself

Once the draft is ready, you can interact with it the way a real customer would. Ask questions, test common scenarios, and review how it responds.

You are not locked in at this point. This stage is about clarity and fit.

This is where the idea becomes tangible. You can quickly see whether it sounds right, whether it understands the business properly, and whether it feels useful rather than gimmicky.

Step 3: We refine it around your business

If you decide to move ahead, the next step is refinement. This is where your AI Employee becomes more accurate, more useful, and more aligned with how you want enquiries handled.

That can include:

  • refining answers to common questions

  • adjusting tone and wording

  • adding service-specific information

  • setting business hours and after-hours behaviour

  • deciding what details should be collected

  • defining what the next step should be

This matters because useful AI is not about sounding clever. It is about being relevant, consistent, and commercially helpful.

Step 4: We install it and connect the flow

Once the content and behaviour are approved, your AI Employee is connected to the places where it needs to work.

Depending on your setup, that may include:

  • website chat

  • voice handling

  • lead capture forms

  • missed-call follow-up

  • CRM or internal routing

  • callback request workflows

The aim is not to add noise. The aim is to create a smoother path from enquiry to action.

FAQ's

That depends on the business, but the aim is always to get a working version live as simply and efficiently as possible.